Genk, Flemish Region, Belgium / Storyteller / Jul 10, 2025 /


Hero Zone VR, a global leader in location-based, free-roam virtual reality entertainment, announced a multi-year licensing agreement with STUDIOCANAL, CANAL+’s in-house studio and Europe’s leading film and series studios for the legendary Terminator 2: Judgment Day IP. This landmark partnership will see the global launch of Terminator: Uprising this September, initially rolling out in an unprecedented 450 locations spanning 46 countries. It will be the first blockbuster Hollywood IP-based free-roam VR title to approach the scale of cinematic releases, underscoring the growing legitimacy and extensive audience reach of location-based VR.

This expansive deployment positions Terminator: Uprising to take aim at records set by standout location-based virtual reality franchise successes. For reference, Sandbox VR’s Squid Game Virtuals sold approximately 37,500 tickets per month early in its run. Given Hero Zone’s current network already delivers around 150,000 paid plays per month across existing titles—led by its popular zombie game Dead AheadTerminator: Uprising is anticipated to set a new standard for Hollywood-based LBVR experiences.

Players worldwide will immerse themselves in the gripping battle between humanity and Skynet, experiencing firsthand the intensity, drama, and pulse-pounding action that has captivated generations. In an era when AI headlines dominate global discourse—from breakthrough autonomous systems to urgent ethical debates—Terminator: Uprising offers an exciting and timely opportunity to experience the thrilling challenge of confronting a powerful AI, tapping into the widespread fascination with artificial intelligence and its possibilities.

“This is a significant milestone for Hero Zone and the location-based entertainment industry,” said Sebastian Malavasi, co-founder and CEO of Hero Zone VR. “Launching simultaneously across 450 locations globally demonstrates the scalability of our platform and lets millions of Terminator fans worldwide step into the shoes of a resistance fighter to feel the adrenaline rush of battling a relentless AI-powered autonomous robot army.”

Valerie Rolandez-Barrios, SVP IP Licensing & Partnerships from STUDIOCANAL, added, "We’re thrilled to partner with Hero Zone to bring the iconic Terminator universe into the immersive VR space. Their passion for the IP, dedication to authenticity, and ability to create memorable shared experiences make them an ideal collaborator to bring Terminator: Uprising to life for both long-time fans and new generations alike."

The global debut of Terminator: Uprising will take place at IAAPA Expo Europe in Barcelona, September 2025, giving attendees a first glimpse of the revolutionary experience. Following its debut, Terminator: Uprising will immediately become available across Hero Zone’s expansive international network, solidifying its status as a landmark release in location-based virtual reality entertainment. Hero Zone VR is also committed to making this premium Hollywood-based attraction broadly accessible by not charging premium fees to its operators.

About Hero Zone VR
Hero Zone VR is a premier global provider of immersive, free-roam multiplayer VR attractions designed for family entertainment centers and venues worldwide. Operating in over 46 countries, Hero Zone is known for delivering highly engaging, scalable VR experiences.

ABOUT STUDIOCANAL (a CANAL+ Company)

STUDIOCANAL, CANAL+’s in-house studio, is one of Europe’s leading film and series studios, with worldwide production and distribution capabilities. It operates directly in nine major European markets including Austria, Benelux, Denmark, France, Germany, Ireland, Poland, Spain and the United Kingdom, as well as in Australia and New Zealand, and offices in the United States and China. STUDIOCANAL finances, produces, and distributes 80 films per year. It owns one of the most prestigious catalogues in the world and the largest catalogue of European titles, boasting more than 9 400 titles from 60 countries. With a catalogue spanning 100 years of film history, STUDIOCANAL has invested close to 25 million euros into the 4K restoration of nearly 1 000 classic feature films over the past 7 years.

STUDIOCANAL also produces over 15 series each year, including local creations and premium international co-productions, and distributes its scripted productions and CANAL+ Originals globally (2,000 hours of current and library content in distribution). Projects are produced in-house by STUDIOCANAL or through its worldwide network of production companies, including 2e Bureau, STUDIOCANAL Original, Flab, Kissman, and Pernel in France; Birdie Pictures, Red Production Company, Urban Myth Films, Strong Film & Television, and Sunny March TV in the UK; Bambú Producciones and Te Espero en Marte in Spain; Lailaps Films and STUDIOCANAL Series in Germany; Opus TV in Poland; Sam Productions in Denmark; Dingie in Belgium; and The Picture Company in the United States.





Source: Story.KISSPR.com


Release ID: 1637652

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